Managing Partner Coby Camerer Completes LendingTree ‘Gold Leaf’ Sales Certification

Prospect Financial is very proud to announce our Managing Partner, Coby Camerer’s completion of LendingTree's “Gold Leaf” Sales Certification Course.

 

While the course grants Coby exclusive rights to LT’s “Gold Leaf” badge in future email signatures, its contributions to our loan team go much deeper:

 

The “Gold Leaf” Course focused on the “Mortgage Champions Others First Selling System”, as developed by seasoned industry expert, Dale Vermillion. Centered on converting LendingTree mortgage leads to close, the system emphasizes relationships and differentiation as key considerations for loan officers. Coby praised the course’s philosophy of “not trying to sell a rate, but focusing on the values and benefits you can offer, per a borrower’s specific needs”.

 

Customizing our approach for each borrower is a top priority at Prospect, regardless of high client volume. Especially this time of year - when potential borrowers can flood major brokers - it is crucial to maintain a consistent level of service. Yelp and Google reviews can be the deciding factor of a borrower choosing us vs. someone else, and rightfully so. This in mind, the “Others First” philosophy will be considered by all of our loan officers going forward.

 

Coby continued, “The man who developed these best-practices has an impressive reputation and proven track record. At Prospect, we are aware of many of these common sense approaches, such as ‘speed-to-lead’ and professionalism”, adding that loan officers should remember borrowers’ specific needs like “eliminating debt” and “shorter payoffs to retirement”. He concludes that LendingTree’s course “was very detailed, but straightforward regarding steps to take during the entire process. I think it would be great for new loan officers, and even a good program for experienced loan officers to stay refreshed on the most important principles in the mortgage business.”

 

We are excited to see how the “Others First” philosophy can bolster our business going forward. To see where rates sit in today’s market, head over to our website to receive a quote. You don’t need to speak to a loan officer to get rates, and they can be viewed multiple times a day.

 

Jason Vondrak

Company President

Prospect Financial Group

948 Garnet Avenue

San Diego, CA 92109

NMLS: 349089 | BRE: 01837707

Jason Vondrak has been in the mortgage industry since 2004 and co-founded the mortgage brokerage Prospect Financial Group in 2006 in San Diego, California. Today he serves as President and CEO of Prospect Financial Group and the president and founder of Prospect Property Group, a real estate development company, established in 2012.

"I've had the privilege to serve in an industry that exists to ensure homeownership remains among the top priorities of government and citizens alike. Over the years, it has been a pleasure working alongside homeowners, real estate professionals, and business associates combining efforts and teaming up to help homeowners realize the dream of home ownership."